Wallpocketts: Why Wal-Mart is bad for your business
Monday, April 28th, 2008Last night I watched a two hour program on CNBC named The Age of Wal-Mart, a decently two (three? four?) sided view on one of the world’s largest companies. It was originally aired in 2004, I believe.
Well, one of the groups featured was a tiny little startup called Wallpocketts: little pieces of material that stuck to the wall and provided a pocket you could stuff light items in… photos, receipts, cards, CDs, pretty much anything like that.
Through-out the program, you got to see the saga of them trying to get Wal-Mart to carry their product. At the end, Wal-mart finally decides to carry their product, and they’re beyond happy. Except one little problem: I googled their domain, and they’re no longer around. I don’t know what happened, but I’m pretty sure of one thing… Wal-mart eventually back-stabbed them.
Someone has uploaded CNBC’s program to Youtube, and its 9 parts long. This is the most disturbing 2 hours of programming you’ll see in awhile. Be sure to use the numbered tabs to see all 9 parts.